Tuesday, 9 October 2012

Visual Culture 26th September 2012

This lesson introduced us to what we going to explore this term, the power point gave us a list of all the subjects we would undergo these include;
labels,art,visual language,photography,symbols, propaganda,graffiti,branding,paintings,film and advertising.
Each lesson will be based around these topics giving examples and explanations. These will lead us to a end outcome of an essay backed up by various research, this will give us a insight on historical and contempry culture. 

The lesson dabbled on different aspects such as;
 targeting a specific audience and making choices based on their needs. Such as changing a brands designing or logos to appeal to that specified audience, if the design is sleek and modern it will appeal to a young up to date character, if the design is more colorful with artistic illustrations it will appeal to a young creative audience. The nature of the design it to increase profits and distribute product. 

How and image can influence us to buy a product such as using celebrities in advertisements or showing a celebrity wearing a certain brand.

Iconography - writing about images, descriptive and classifications.
Iconology - Interpretative, considers the work of art/design as a product of the personality.

Genre 'species,mind,sort or type' what are the genres or types within your industry;
Fashion.

Menswear
Womenswear
Childswear
Haute Couture 
Ready to wear
High street
Photography
Packaging
Illustration
Pattern maker
Designer
Promotional 
Journalism 
Seamstress 
milliner.

Form Analysis - Materials,colours,lines,lighting,tonal volume,form,shapes,space,structure, form follows function.

We spoke of lack of something can have content, we used the description as if you were in a white room, you would not see anything among the white walls, but if a black line was drew threw the center you could inter prate as many things, such as heaven and earth, day and night or in and out. It shows a lack of something can still hold content, if it based around our imagination and how we view it.



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